Unveiling whats hidden in plain sight with Pistachio

A 3D first visual identity. The core elements of the identity is programmed in three.js, a library for creating 3D graphics that runs natively in the browser. This enables natural implementation of all assets in their digital product and website through the digital design system we designed in parallell. Although Pistachio delivers advanced technology, their product is inherently people oriented. We art directed and developed a human storytelling, driven by photography conveying the feeling of a worry-free everyday life.